W
hy use RE/MAX?
When you choose a RE/MAX Sales Associate to sell your home or help you purchase a new home, you'll experience a whole new level of service.
First, RE/MAX Associates are The Hometown Experts With a World of Experience®. Across the globe, they make their living in the same communities in which they live. They're the people next door, or just down the block.
Consummate professionals, RE/MAX Associates on average lead agents of competing brands in advanced real estate education and production. That's why they're known as "The Real Estate Leaders®" and why “No One in the World Sells More Real Estate than RE/MAX.”
Customer Satisfaction
The proof of quality service is in repeat customers and in customers who refer RE/MAX Associates to their friends. RE/MAX Sales Associates average 70 percent of their business from repeats and referrals, while other agents average about 30 percent from those sources.
Education
RE/MAX Associates lead agents of competing brands in professional designations, which denote specialized training and education. They dominate the Accredited Buyer Representative (ABR), Certified Relocation Professional (CRP), Certified Residential Specialist (CRS) and Senior Real Estate Specialists (SRES) ranks.
Miracle Home®
Why list your home with a RE/MAX Associate? Your home may be designated as a Miracle Home®. If it is, your RE/MAX Sales Associate will make a contribution on behalf of the listing and/or sale to the local hospital affiliated with the Children's Miracle Network. The funds raised in your community remain in the area to benefit local children.
For All You're Worth®
On average, RE/MAX associates sell more real estate than other agents. They are better qualified to set the right price for the homes they list, are better equipped to market those homes, and are likely to find a buyer in a shorter period of time. That experience and education also means they are better qualified to find the right home for any buyer.
Competitive Advantage
The real estate network that has the most competitive advantages to offer both home buyers and sellers will be an industry leader, and RE/MAX is that network. No one in the world sells more real estate than RE/MAX!
When you look for the highest quality real estate service, look to a RE/MAX Associate. Here's why RE/MAX Associates are "The Real Estate Leaders®".
Advertising
On average, a RE/MAX Associate spends about $10,000 each year on personal promotion and on individual and group advertising. Personal advertising plus national television advertising and Internet exposure generates the highest number of prospects in the industry.
Web Traffic
RE/MAX Real Estate' Ranks Among Top 5 Search Terms
"RE/MAX real estate" ranks No. 2 among real estate search terms on the Internet, according to a recent study by Hitwise, an online competitive intelligence service.
Hitwise, a subsidiary of Experian, has been collecting and analyzing data directly from Internet Service Providers (ISPs) since 1997.
The terms were ranked by volume of searches that successfully drove traffic to Web sites in the Hitwise Business and Finance - Real Estate category for the four weeks ending Jan. 26, based on U.S. Internet usage.
Hitwise Real Estate Search Term Rankings
1. realtor.com - 1.7 percent
2. remax - .81 percent
3. homes for sale - .43 percent
4. apartments - .40 percent
5. real estate - .39 percent
6. century 21 - .38 percent
7. apartments for rent - .36 percent
8. zillow - .35 percent
9. zillow.com - .33 percent
10. coldwell banker - .29 percent
In addition, Hitwise confirmed that remax.com was No. 4 among the most popular real estate sites in January.
Hitwise Most Visited Real Estate Web Site Rankings
1. realtor.com - 9.08 percent
2. HomeGain - 2.44 percent
3. Yahoo Real Estate - 2.25 percent
4. RE/MAX real estate - 2.21 percent
5. Rent.com - 2.19 percent
6. Zillow - 2.06 percent
7. Apartments.com - 2 percent
8. Move.com - 1.91 percent
9. ZipRealty - 1.86 percent
10. U.S. Department of Housing and Urban Development - 1.42 percent
Network Size
The revolutionary RE/MAX Concept of enabling real estate professionals to maximize their business potential has evolved into an organization of more than 100,000 Sales Associates in more than 7,000 offices.
The RE/MAX Balloon Logo
The red, white and blue RE/MAX Balloon, with its "Above the Crowd®" slogan, is one of the most recognizable business logos in the world. With more than 90 RE/MAX Hot Air Balloons around the globe, RE/MAX has the world's largest balloon fleet.
The Sign That Brings You Home®
The famous red-over-white-over-blue RE/MAX yard sign and your RE/MAX agent lead you to properties in areas in which you'll want to live and work. If you want to sell your property, the RE/MAX yard sign attracts buyers. Nobody sells more real estate than RE/MAX.
An Industry Leader
RE/MAX was the first real estate network to be involved in more than 1 million transaction sides in a single year. Each transaction or sale consists of two sides, the listing side and the selling side.
Global Expansion
With offices in more than 68 countries worldwide, RE/MAX is one of the fastest-growing real estate franchise networks on the planet.
Annual Study Ranks RE/MAX as No. 1 Real Estate Franchise
RE/MAX is the United State's No. 1 real estate franchise - and the nation's No. 44 franchise overall - according to Entrepreneurmagazine's 30th Annual Franchise 500 survey.
The survey appears on the magazine's Web site and in its January 2009 issue.
Subway bested McDonald's to capture the top position overall. Behind No. 2 McDonald's came Liberty Tax Service at No. 3.
Among real estate franchises, RE/MAX ranks No. 1 for the ninth time in the past nine years. The closest competitor - Keller Williams - came in at a distant No. 71.
RE/MAX ranks No. 10 overall in the Low-Cost Franchises category. It finished No. 1 last year.
Additionally, RE/MAX tops all real estate competitors at No. 38 on the Global Franchises list.
RE/MAX has a long, successful history in the survey. It ranked No. 10 overall a year ago, No. 11 in 2007, No. 8 in 2006, and No. 10 in 2005.
All companies in the rankings are judged by the same criteria, the most important being financial strength and stability, size and growth rate. Also considered: number of years in business, length of time franchising, start-up costs, litigation, percentage of terminations and financing options.
The factors are plugged into a Franchise 500 formula, with each eligible company receiving a cumulative score.
Visit the RE/MAX Times Online every week to read new feature articles, top-producer profiles, stories about valuable resources and more.
Comment on this story
E-mail your comments to kimschieldknecht@remax.net
Comments (2)
As a seasoned agent just recently switching over from Coldwell Banker, I find that while other companies are cutting costs, RE/MAX is growing stronger. The experience alone is invaluable to what an agent receives when walking in those front doors. I am proud to be a member of such an efficient franchise, which prides itself on experience, knowledge and technological growth. When the economy is said to be down, those that take risks will rise above their competitors. What wonderful news; RE/MAX constantly reaffirms my decision to join the office that would be best for me, my family and my business.
- Nicki Thompson, RE/MAX Alliance, Arvada, Colo.
It's great to be working for a winner when others are closing doors and cutting back on advertising.
- Lyn Sims, RE/MAX Suburban, Schaumburg, Ill.
The Hometown Experts with a World of Experience®
Being locally owned and operated, RE/MAX offices are staffed with professionals who live in the area they work in. Thus, committed to their local community, they have a deep personal interest in the customers they serve.
Home of the Best Agents®
In a business environment of mergers and acquisitions, RE/MAX is the only major real estate network still owned and directed by its founders. The excellence of RE/MAX Broker/Owners and Sales Associates has led to an ever-increasing number of accolades from the business community at large. RE/MAX is the nation's No. 1 real estate franchise - and the No. 10 franchise overall - according to Entrepreneur Magazine's 29th Annual Franchise 500 Survey for 2008. RE/MAX ranks No. 1 overall in the Low-Cost Franchises category. Additionally, RE/MAX tops all real estate competitors at No. 7 on the Global Franchises list and No. 10 among Fastest Growing Franchises.
More Than 35 Years "Above the Crowd®"
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