RE/MAX Elite and the Clermont financial group. If you absolutely, positively want to position yourself to be successful in today's market!
If at First You Don't Succeed, You're in Excellent Company
In her new autobiography, "Home," Julie Andrews tells of taking a screen test for MGM studios when she was 12 years old. "They needed to gussy me up a bit because I was so exceedingly plain," she writes. "The final determination was 'She's not photogenic enough for film.'"
J.K. Rowling's book about a boy wizard was rejected by 12 publishers before a small London house picked up "Harry Potter and the Philosopher's Stone." Decca Records turned down a contract with the Beatles, saying "We don't like their sound." Walt Disney was fired by a newspaper editor who said he "lacked imagination." Michael Jordan was cut from his high-school varsity basketball team sophomore year.
See photos and read more about well-known figures who overcame setbacks
What makes some people rebound from defeats and go on to greatness while others throw in the towel? Psychologists call it "self-efficacy," the unshakable belief some people have that they have what it takes to succeed. First described by Stanford University psychologist Albert Bandura in the 1970s, self-efficacy has become a key concept in educational circles, and is being applied to health care, management, sports and seemingly intractable social problems like AIDS in developing countries. It's also a hallmark of the "positive psychology" movement now sweeping the mental-health field, which focuses on developing character strengths rather than alleviating pathologies.
Self-efficacy differs from self-esteem in that it's a judgment of specific capabilities rather than a general feeling of self-worth. "It's easy to have high self-esteem -- just aim low," says Prof. Bandura, who is still teaching at Stanford at age 82. On the other hand, he notes, there are people with high self-efficacy who "drive themselves hard but have low self-esteem because their performance always falls short of their high standards."
Still, such people succeed because they believe that persistent effort will let them succeed. In fact, if success comes too easily, some people never master the ability to learn from criticism. "People need to learn how to manage failure so it's informational and not demoralizing," says Prof. Bandura, who signs many of his emails, "May the efficacy force be with you!" ("I've failed over and over and over again in my life. That's why I succeed," Michael Jordan has said.)
FORUM
Readers, have you had moments of self-efficacy? What setbacks have you suffered ... and how did you overcome them? Share your thoughts.FOR MORE ON THIS TOPIC, SEE:
• "Self-Efficacy: The Exercise of Control," by Albert Bandura (1997)
• "Self-Efficacy in Changing Societies," edited by Albert Bandura (1995)
• "Self-Efficacy Beliefs of Adolescents," edited by Tim Urdan and Frank Pajares (2006)
• "The Power of Resilience" by Robert Brooks and Sam Goldstein (2003)
• "Rejection" by John White (1982)
• Self-Efficacy Web site
Sometimes, the rest of the world just hasn't caught up with an innovator's genius. In technology, rejection is the rule rather than the exception, Prof. Bandura says. He points out that one of the original Warner Brothers said of sound films, "Who the hell wants to hear actors talk?" Steve Jobs and Steve Wozniak were rebuffed by Atari Inc. and Hewlett-Packard Co. when they tried to sell an early Apple computer. And sometimes genius itself needs time. It took Thomas Edison 1,000 tries before he invented the light bulb. ("I didn't fail 1,000 times," he told a reporter. "The light bulb was an invention with 1,000 steps.")
Where does such determination come from? In some cases it's inborn optimism -- akin to the kind of resilience that enables some children to emerge unscathed from extreme poverty, tragedy or abuse. Self-efficacy can also be acquired by mastering a task; by modeling the behavior of others who have succeeded; and from what Prof. Bandura calls "verbal persuasion" -- getting effective encouragement that is tied to achievement, rather than empty praise.
INDEPENDENT STREET BLOG
Wendy Bounds on optimism and entrepreneurship. Read her latest post and share your thoughts.
"I teach teachers here, and one of the things we teach them is how to build up children who have been told they aren't competent," says Frank Pajares, a professor of education at Emory University who has been a leader in using self-efficacy to nurture academic confidence. "We all have mental habits, and once they are set, they are as hard to break as stopping smoking or biting your fingernails."
It's not too late to recover. "You can develop a resilient mindset at any age," says Robert Brooks, a Harvard Medical School psychologist who has studied resilience for decades. One key, he says, is to avoid self-defeating assumptions. If you are fired or dumped by a girlfriend, don't magnify the rejection and assume you'll never get another job or another date. (Maintaining perspective can be tough in the face of sweeping criticism, though. A teacher said of young G.K. Chesteron, who went on to become a renowned British author, that if his head were opened "we should not find any brain but only a lump of white fat.")
And don't allow a rejection to derail your dreams. "One of the greatest impediments to life is the fear of humiliation," says Prof. Brooks, who says he's worked with people who have spent the last 30 years of their lives not taking any risks or challenges because they are afraid of making mistakes.
What if you really do lack the talent to succeed at whatever you're trying to do? That's a tricky question, psychologists say -- one that's on display in the early episodes of "American Idol" each season. Try to objectively assess how much you are likely to improve with training and hard work, and how much it's worth to you, or whether there are other ways to enjoy your passion -- being a coach instead of a player, for instance. On the other hand, what if Dr. Seuss had given up after his 27th rejection and not tried once more? In the words of Henry Ford: "Whether you think that you can or you can't, you're usually right."
Write to Melinda Beck at HealthJournal@wsj.com
'
Tuesday, April 29, 2008
Tuesday, April 22, 2008
Talk of Town Hall Meeting and Foreclosures
RE/MAX Elite and the Clermont financial group. If you absolutely, positively want to postion yourself to be successful in today's market!
This is a our guest blogger, RE/MAX Founder Dave Liniger
Make the best with what you've got. They've always been good words to live by, but they really make a lot of sense this year. With the housing market what it is, I've been telling agents across the country, there's no choice, you have to work with what you've been given. That was also the theme of our first in a series of RE/MAX Town Hall Meetings, broadcast LIVE, on RE/MAX Satellite Network last week. I hope you tuned in, because it was one of the more popular programs ever shown on RSN. We had so many emails and phone calls we had to extend the show an extra fifteen minutes.You can still download the Town Meeting handout materials on Mainstreet.
Margaret hosted the meeting that included a panel discussion with three leading experts- RE/MAX agents, of course- who talked about taking on short sales, REOs and foreclosures. And these agents really knew the topic well! At the beginning of the meeting, I mentioned that I had recently spoken with a friend who's a builder in Scottsdale. According to him, for every property in foreclosure that is sold or mitigated, two more come on the market. And it doesn't show any sign of letting up in 2008. Out of a projected total of 6 million home sales, well over a million could be foreclosures.
Maybe you've never had any interest in the short sale or foreclosure business. Maybe you should rethink that. As our experts said, it can be good business if you put some work into it. But also, I certainly believe in being an advocate for your clients. If you have clients in foreclosure, you need to know as much about the process as possible. And you may need to be persistent about it, like our Town Hall Meeting expert, Nancy Freeman. She has the knowledge and energy to be an effective advocate for her clients.
As always, the NAR web site has some good articles with pre-foreclosure and foreclosure tips for agents. And, RSN has an online course on Foreclosure Prevention and Opportunities for Buyer-Clients, scheduled in June. You might also want to check out the video tips on ATOD. They're here on Mainstreet under the RE/MAX University tab.
Like I said in the Town Hall Meeting, foreclosures aren't for everyone, but they're in every town. Give it some thought. And watch for more Town Hall Meetings on RSN in the coming months.
I'll be out traveling the east coast this week for our Be Great in 2008 series. We've hit nearly 20 cities so far! You know me, I have plenty to say about today's market and I'm happy to talk with anyone. But what about you? Don't fail me now. I want to hear what you have to say about the market, the topics discussed in the Town Hall Meeting. Please send your comments in and I'll be taking notes for BlogStreet as I make the tour next week.
Raleigh, Philadelphia, Pittsburgh, Columbus- here I come!
Note: The RE/MAX Town Hall Meeting broadcast on April 14th will be rebroadcast in the future and will also be streamed online. Check Mainstreet for more information. The next Town Hall Meeting is scheduled for June 12 at 2 p.m. ET.
This is a our guest blogger, RE/MAX Founder Dave Liniger
Make the best with what you've got. They've always been good words to live by, but they really make a lot of sense this year. With the housing market what it is, I've been telling agents across the country, there's no choice, you have to work with what you've been given. That was also the theme of our first in a series of RE/MAX Town Hall Meetings, broadcast LIVE, on RE/MAX Satellite Network last week. I hope you tuned in, because it was one of the more popular programs ever shown on RSN. We had so many emails and phone calls we had to extend the show an extra fifteen minutes.You can still download the Town Meeting handout materials on Mainstreet.
Margaret hosted the meeting that included a panel discussion with three leading experts- RE/MAX agents, of course- who talked about taking on short sales, REOs and foreclosures. And these agents really knew the topic well! At the beginning of the meeting, I mentioned that I had recently spoken with a friend who's a builder in Scottsdale. According to him, for every property in foreclosure that is sold or mitigated, two more come on the market. And it doesn't show any sign of letting up in 2008. Out of a projected total of 6 million home sales, well over a million could be foreclosures.
Maybe you've never had any interest in the short sale or foreclosure business. Maybe you should rethink that. As our experts said, it can be good business if you put some work into it. But also, I certainly believe in being an advocate for your clients. If you have clients in foreclosure, you need to know as much about the process as possible. And you may need to be persistent about it, like our Town Hall Meeting expert, Nancy Freeman. She has the knowledge and energy to be an effective advocate for her clients.
As always, the NAR web site has some good articles with pre-foreclosure and foreclosure tips for agents. And, RSN has an online course on Foreclosure Prevention and Opportunities for Buyer-Clients, scheduled in June. You might also want to check out the video tips on ATOD. They're here on Mainstreet under the RE/MAX University tab.
Like I said in the Town Hall Meeting, foreclosures aren't for everyone, but they're in every town. Give it some thought. And watch for more Town Hall Meetings on RSN in the coming months.
I'll be out traveling the east coast this week for our Be Great in 2008 series. We've hit nearly 20 cities so far! You know me, I have plenty to say about today's market and I'm happy to talk with anyone. But what about you? Don't fail me now. I want to hear what you have to say about the market, the topics discussed in the Town Hall Meeting. Please send your comments in and I'll be taking notes for BlogStreet as I make the tour next week.
Raleigh, Philadelphia, Pittsburgh, Columbus- here I come!
Note: The RE/MAX Town Hall Meeting broadcast on April 14th will be rebroadcast in the future and will also be streamed online. Check Mainstreet for more information. The next Town Hall Meeting is scheduled for June 12 at 2 p.m. ET.
Saturday, April 19, 2008
What's Your Cincinnati Neighborhood Worth?
RE/MAX Elite and the Clermont financial group. If you absolutely, positively want to postion yourself to be successful in today's market!
Compare recently sold homes in your neighborhood.
The RE/MAX Neighborhood Valuation Tool allows you to compare the prices of properties that have recently sold in your area. Simply enter the property address of your choice and as much information about the property as possible.
The Neighborhood Valuation tools will return, on average, the twenty nearest and most recently sold properties.
Evaluate and select the comparable properties that most closely match your subject property and the RE/MAX tools will provide you with home sales trends, school information, neighborhood data, and much more!
CLICK HERE!
http://remax-elite-sooh-oh.com/Listings/NeighborhoodValuation_r4.aspx
Compare recently sold homes in your neighborhood.
The RE/MAX Neighborhood Valuation Tool allows you to compare the prices of properties that have recently sold in your area. Simply enter the property address of your choice and as much information about the property as possible.
The Neighborhood Valuation tools will return, on average, the twenty nearest and most recently sold properties.
Evaluate and select the comparable properties that most closely match your subject property and the RE/MAX tools will provide you with home sales trends, school information, neighborhood data, and much more!
CLICK HERE!
http://remax-elite-sooh-oh.com/Listings/NeighborhoodValuation_r4.aspx
Thursday, April 17, 2008
Client Lawsuit Ends in Victory for California Associate
RE/MAX Elite and the Clermont financial group. If you absolutely, positively want to postion yourself to be successful in today's market!
A recently resolved civil lawsuit initially covered in "The New York Times" and on NBC's "Today" show was simply the "unfounded claims of an individual home buyer," RE/MAX International President Vinnie Tracey said in a press release April 14.
On April 10, a North San Diego County jury took less than two hours to rule in favor of Mike Little of RE/MAX Associates in Encinitas, Calif. He was being sued by a couple who in the summer of 2005 believed they paid too much for their new home.
The lawsuit attracted national attention and had been postponed due to significant media coverage. Some news accounts reported that courts might hold real estate agents responsible for lower home values.
"This case was never about falling prices or the current real estate market," Tracey said. "It was simply about the unfounded claims of an individual home buyer, claims that could not be substantiated in any way."
Little, who showed the couple more than 60 homes during their search, was understandably pleased by the verdict.
"My life has been turned upside down during the last two years, but the sun is shining much brighter today," he said. "It's been a very difficult time, but now I feel totally vindicated."
Added Broker/Owner Geoffrey Mountain, who was also named in the lawsuit, "We had opportunities to settle this case, but just refused to do it. It may have cost a lot of money to defend, but we were absolutely certain no one did anything wrong."
Read the RE/MAX International press release about the verdict.
Read a North County Times story about the verdict. An excerpt:
The jury found that Little had not breached his responsibility to the couple as their agent, nor had he been negligent.
"Mr. Little did what he was supposed to do," jury forewoman Wendi Brick said. "The bottom line is that you (as a buyer) are responsible when you sign a contract and purchase something."
Read a Voice of San Diego story about the verdict. An excerpt:
As for the buyers' responsibilities, juror after juror gushed praise for Little and heaped criticism on the Ummels' failure to research the comparable sales themselves.
(Attorney David) Bright argued the trial had illuminated the hard work that responsible real estate professionals, those that have been in the industry for a while, do for their clients.
"I think Realtors are scapegoats for a declining market," Bright said after the verdict was reached Thursday afternoon. "There are always people out there who will blame someone for something that is beyond their control."
A recently resolved civil lawsuit initially covered in "The New York Times" and on NBC's "Today" show was simply the "unfounded claims of an individual home buyer," RE/MAX International President Vinnie Tracey said in a press release April 14.
On April 10, a North San Diego County jury took less than two hours to rule in favor of Mike Little of RE/MAX Associates in Encinitas, Calif. He was being sued by a couple who in the summer of 2005 believed they paid too much for their new home.
The lawsuit attracted national attention and had been postponed due to significant media coverage. Some news accounts reported that courts might hold real estate agents responsible for lower home values.
"This case was never about falling prices or the current real estate market," Tracey said. "It was simply about the unfounded claims of an individual home buyer, claims that could not be substantiated in any way."
Little, who showed the couple more than 60 homes during their search, was understandably pleased by the verdict.
"My life has been turned upside down during the last two years, but the sun is shining much brighter today," he said. "It's been a very difficult time, but now I feel totally vindicated."
Added Broker/Owner Geoffrey Mountain, who was also named in the lawsuit, "We had opportunities to settle this case, but just refused to do it. It may have cost a lot of money to defend, but we were absolutely certain no one did anything wrong."
Read the RE/MAX International press release about the verdict.
Read a North County Times story about the verdict. An excerpt:
The jury found that Little had not breached his responsibility to the couple as their agent, nor had he been negligent.
"Mr. Little did what he was supposed to do," jury forewoman Wendi Brick said. "The bottom line is that you (as a buyer) are responsible when you sign a contract and purchase something."
Read a Voice of San Diego story about the verdict. An excerpt:
As for the buyers' responsibilities, juror after juror gushed praise for Little and heaped criticism on the Ummels' failure to research the comparable sales themselves.
(Attorney David) Bright argued the trial had illuminated the hard work that responsible real estate professionals, those that have been in the industry for a while, do for their clients.
"I think Realtors are scapegoats for a declining market," Bright said after the verdict was reached Thursday afternoon. "There are always people out there who will blame someone for something that is beyond their control."
Tuesday, April 15, 2008
Some things I thought you should know about discount/flat fee agents and companies…
RE/MAX Elite and the Clermont financial group. If you absolutely, positively want to position yourself to be successful in today's market!
At first glance, the offer of a discount/flat fee agent sounds great. You are promised that your home will appear on the Multiple Listing Service and repeated on numerous other sites. However, are there things they ignore that costs their clients thousands of dollars?
Below are copies directly from web sites of two agents who do flat fee and discounted services. You need to understand what they are really saying…
At first glance, the offer of a discount/flat fee agent sounds great. You are promised that your home will appear on the Multiple Listing Service and repeated on numerous other sites. However, are there things they ignore that costs their clients thousands of dollars?
Below are copies directly from web sites of two agents who do flat fee and discounted services. You need to understand what they are really saying…
***NOTE*** PER NEW OHIO LAW EFFECTIVE OCTOBER 9,2006, OPTION #1 AND #2 PROVIDE THE OPPORTUNITY FOR THE SELLER TO WAIVE THE FOLLOWING SERVICES (OHIO LAW DOES NOT PERMIT THE WAIVER OF REPRESENTATION....ONLY OF SERVICES), WHICH WILL NOT BE PERFORMED BY THE LISTING COMPANY, OR THE BROKER:
1. SEEKING A PURCHASE OFFER AT A PRICE WITH TERMS ACCEPTABLE TO THE SELLER.
2. ACCEPTING DELIVERY OF AND PRESENTING AN PURCHASE CONTRACT TO THE SELLER IN A TIMELY MANNER, EVEN IF THE PROPERTY IS SUBJECT TO A CONTRACT OF SALE, LEASE, OR LETTER OF INTENT
3. ANSWERING THE SELLER'S QUESTIONS AND PROVIDING INFORMATION TO THE CLIENT REGARDING ANY OFFERS OR COUNTEROFFERS.
4. ASSISTING THE SELLER IN DEVELOPING, COMMUNICATING, AND PRESENTING OFFERS OR COUNTEROFFERS.
5. ANSWERING THE SELLER'S QUESTIONS REGARDING THE STEPS THE CLIENT MUST TAKE TO FULFILL THE TERMS OF ANY CONTRACT ( WITHIN THE SCOPE OF KNOWLEDGE REQUIRED FOR REAL ESTATE LIENSURE).
SINCE YOU, THE SELLER, WILL BE TAKING CARE OF ALL OF YOUR CONTRACTS THAT COME IN ON THE HOME YOU'RE SELLING, YOU ARE WAIVING THE FOLLOWING RIGHTS: THE AGENT WILL NOT BE ANSWERING THE SELLER'S QUESTIONS AND PROVIDING INFORMATION TO THE SELLER REGARDING ANY OFFER OR COUNTEROFFER. THE AGENT WILL NOT BE ASSISTING THE SELLER IN DEVELOPING, COMMUNICATING, AND PRESENTING OFFERS OR COUNTEROFFERS. THE AGENT WILL NOT BE ANSWERING THE SELLER QUESTIONS REGARDING THE STEPS THE SELLER MUST TAKE TO FULFILL THE TERMS OF ANY CONTRACT ( WITHIN THE SCOPE OF KNOWLEDGE REQUIRED FOR REAL ESTATE LICENSURE)
Here’s what they are saying:
1) They “will not be seeking a purchase offer at a price and with terms acceptable to the seller.” Isn’t this the primary reason you hire an agent to work for you?
2) “Accepting delivery of and presenting any purchase offer to the seller…” Often instructions are given to the buyer’s agent to present any offers directly to the seller. How can the listing agent even review the offer if they don’t see it?
3) “The agent will not be answering the seller’s questions and proving information to the seller regarding any offers or counteroffers.” Besides marketing and communication with you, negotiating and strategies are what agents are all about. A home seller is left out of the loop on market trends, creative concepts that are helping other home sellers and many details that could otherwise save you lots of money and hassles.
4) “The agent will not be assisting the seller in developing, communicating, and presenting offers or counteroffers.” The home seller is on their own against a biased buyer’s agent and their clients.
5) “The agent will not be answering the seller's questions regarding the steps the seller must take to fulfill the terms of any contract…” With all the details, contacts and follow up required to get a home successfully from an accepted purchase contract to closing is not only time consuming, but with inspections, they can be costly.
What else you should know. Often:
1) You take your own photos, edit them and ship them to the listing company.
2) You often are limited to 1 photo without paying extra fees.
3) You must deal directly with a trained buyer’s agent whose state mandated job is to get the best possible deal for the buyer.
4) You must have the equipment and knowledge on how to scan, copy, edit, print and send documents via email and/or fax. Your agent does not come to you with forms if needed.
5) You must often pay upfront deposits for signs and lock boxes which you must ship back after the listing.
6) There may be extra fees for updating your listing or photos.
7) Often there is a charge for feedback from showings.
8) If you hold your own open house, there is often a fee to advertise it in the Multiple Listing Service.
9) You are left on your own to determine list price. (Some offer a quick search of comparable properties for an additional fee.)
10) You are left on your own to stay up with the competition and homes that are going under contract when yours isn’t.
11) Virtual tours, if offered, come at a high extra charge and you must take the photos, edit, stitch, balance and email them.
12) Unless you pay extra, when dealing with a purchase offer/contract you will not have an agent to:
A) Explain what the purchase offer is really saying.
B) Point out what you are expected to perform in a purchase contract. (This could leave you more vulnerable to law suits and other expenses.)
C) Expose unnecessary expenses the buyer’s agent may be trying to sneak into a purchase contract.
D) Explain what are normal or customary practices and expenses for your area.
E) Help leverage your position in negotiations to get the most money for your home. (This requires up to date knowledge of your immediate market and how buyers are reacting to other homes on the market.)
F) Have a professional trained advocate creatively working for you.
G) Explain what is fluff and what is a legitimate concern in a buyer’s property inspection.
H) Follow through on if the buyer is actually pre-approved or just pre-qualified for a mortgage.
I) Assure all documents are to the right people at the right time to fulfill the demands of the purchase contract.
THE BOTTOM LINE FOR YOU: One of the agents from whose website some of the information above was copied, in 2007 they had a 67.5% failure rate to only a 32.5% sold percentage. That means they only sold 13 homes while failing to sell 27 homes. You would face a 67.5% chance of your home not selling!
(All sources are available upon request.)
Thursday, April 10, 2008
RE/MAX 365: Elements and Execution
RE/MAX Elite and the Clermont financial group. If you absolutely, positively want to position yourself to be successful in today's market!
RE/MAX was built for top agents. That is why they have the best training for experience agents.
What that does mean for buyers and sellers? It means the best trained, most experience agents in the world. See what RE/MAX can do for you!
New Tools To Connect With Clients In A Buyer's Market RE/MAX 365 is a year long, aggressive integration campaign of the most relevant education, information and tools agents need to survive and thrive in a buyer's market. RE/MAX 365 will permeate every branch of RE/MAX, that includes special broadcasts and live "Town Hall" meetings on RSN, highly targeted peer studies on ATOD, intensively focused education from Brian Buffini, Dave Liniger targeted tours and connectivity tools from RE/MAX International that work for agents 365 days a year.
The final phase of RE/MAX 365 will provide multi media tools to connect associates directly to their clients. With an intensive focus on making agents "Connectors" the "365" initiative immerses agents with a step-by-step plan to keep them constantly connected to their clients.
The 365 "THEME" has potential to be a seamless transition to the proposed recruiting tour and messaging for brokers being discussed for later this year. RE/MAX 365 Video Stream
Intensive Education The RE/MAX Ultimate Agent program follows up (and updates) the incredibly successful 100 Days to Greatness Series. The exclusive program, designed by Brian Buffini, is designed for RE/MAX associates earning over $100,000 in annual income. Special emphasis will be focused on Leveraging the Brand, RU, Leadstreet, and Design Center. RE/MAX Intensive Education Video Stream
Live Interactive Town Hall Meetings Co-Founder Dave Liniger and CEO Margaret Kelly bring in the best minds in the business to tackle the hottest issues in the industry. Practical ideas to help you succeed in this market. Scheduled topics include:
Foreclosures, REO's & Short Sales
Working with Builders
Mergers & Acquisitions
Home Staging Upcoming Shows
Special Regional Broadcasts RE/MAX Regional Directors will host live regional updates broadcast from the Global Education Center to communicate with their membership and share best practices within their regions.Subject Matter Experts will deliver programs on Buyers Market targeted programs that target challenges and opportunities in a changing market.
1st Time buyers who don't have the burden of selling their house
Foreclosures
Investors
Reality of the Buyer's Market for Sellers
Live LeadStreet and Design Center Training From International Instructors Upcoming Shows
Connecting To Clients Campaign A powerful campaign comprised of print, email, personal and video messages for agents to send directly to clients to consistently maintain connection.The campaign will leverage RE/MAX national commercials, existing print campaigns and newly created video messages to accompany Design Center technology.Driving home the message of excellent customer service these client testimonials highlight the competitive advantages of the RE/MAX brand, superior customer service, experience and commitment of RE/MAX agents.The testimonials can be married with the new RE/MAX commercials to drive home the brand message.
Connecting to Clients Videos
Segment 1
Segment 2
Segment 3
Segment 4
Segment 5
Segment 6
Segment 72008 TV Spots
Water
Water - RE/MAX Collection version
Shadow
Return
Return - Spanish version
Dude
Stuck
View
Reach (2007)
Communication From The Top BlogStreet by Dave LinigerThe latest industry and RE/MAX Network information designed to provide inspiration and education. "Daves BlogStreet" gives agents the information they need to succeed, right now! A think tank of elite associates and brokers will also share their insight.
RE/MAX was built for top agents. That is why they have the best training for experience agents.
What that does mean for buyers and sellers? It means the best trained, most experience agents in the world. See what RE/MAX can do for you!
New Tools To Connect With Clients In A Buyer's Market RE/MAX 365 is a year long, aggressive integration campaign of the most relevant education, information and tools agents need to survive and thrive in a buyer's market. RE/MAX 365 will permeate every branch of RE/MAX, that includes special broadcasts and live "Town Hall" meetings on RSN, highly targeted peer studies on ATOD, intensively focused education from Brian Buffini, Dave Liniger targeted tours and connectivity tools from RE/MAX International that work for agents 365 days a year.
The final phase of RE/MAX 365 will provide multi media tools to connect associates directly to their clients. With an intensive focus on making agents "Connectors" the "365" initiative immerses agents with a step-by-step plan to keep them constantly connected to their clients.
The 365 "THEME" has potential to be a seamless transition to the proposed recruiting tour and messaging for brokers being discussed for later this year. RE/MAX 365 Video Stream
Intensive Education The RE/MAX Ultimate Agent program follows up (and updates) the incredibly successful 100 Days to Greatness Series. The exclusive program, designed by Brian Buffini, is designed for RE/MAX associates earning over $100,000 in annual income. Special emphasis will be focused on Leveraging the Brand, RU, Leadstreet, and Design Center. RE/MAX Intensive Education Video Stream
Live Interactive Town Hall Meetings Co-Founder Dave Liniger and CEO Margaret Kelly bring in the best minds in the business to tackle the hottest issues in the industry. Practical ideas to help you succeed in this market. Scheduled topics include:
Foreclosures, REO's & Short Sales
Working with Builders
Mergers & Acquisitions
Home Staging Upcoming Shows
Special Regional Broadcasts RE/MAX Regional Directors will host live regional updates broadcast from the Global Education Center to communicate with their membership and share best practices within their regions.Subject Matter Experts will deliver programs on Buyers Market targeted programs that target challenges and opportunities in a changing market.
1st Time buyers who don't have the burden of selling their house
Foreclosures
Investors
Reality of the Buyer's Market for Sellers
Live LeadStreet and Design Center Training From International Instructors Upcoming Shows
Connecting To Clients Campaign A powerful campaign comprised of print, email, personal and video messages for agents to send directly to clients to consistently maintain connection.The campaign will leverage RE/MAX national commercials, existing print campaigns and newly created video messages to accompany Design Center technology.Driving home the message of excellent customer service these client testimonials highlight the competitive advantages of the RE/MAX brand, superior customer service, experience and commitment of RE/MAX agents.The testimonials can be married with the new RE/MAX commercials to drive home the brand message.
Connecting to Clients Videos
Segment 1
Segment 2
Segment 3
Segment 4
Segment 5
Segment 6
Segment 72008 TV Spots
Water
Water - RE/MAX Collection version
Shadow
Return
Return - Spanish version
Dude
Stuck
View
Reach (2007)
Communication From The Top BlogStreet by Dave LinigerThe latest industry and RE/MAX Network information designed to provide inspiration and education. "Daves BlogStreet" gives agents the information they need to succeed, right now! A think tank of elite associates and brokers will also share their insight.
Sunday, April 6, 2008
Guest Blogger- RE/MAX CEO, Margaret Kelly
RE/MAX Elite and the Clermont financial group. If you absolutely, positively want to position yourself to be successful in today's market!
Empty News Coverage: Isn't the Glass Half Full?
First, let me say that I'm really glad that we have this new forum to communicate with each other. And I'm grateful to Dave for allowing me to post to Dave's BlogStreet. I'm looking forward to hearing from everyone about today's topic.
This morning it was my pleasure to be a guest on CNBC's The Call . I've always enjoyed having an opportunity to speak about real estate on CNBC and other media, as well.
Everyone I've met at CNBC has always been very polite and friendly to me. I understand that as professional journalists they have a job to do, but I think we've all been a little frustrated by media coverage of what was first referred to as a "bubble," then a "mess" or "meltdown," and finally a "crisis."
Reports like this may actually serve to prolong the situation, because buyers get nervous and stay out of the market. They worry that prices may continue to drop or interest rates will get better.
How does this happen? The media says the market is "bleak and grim," the buyers sit it out, inventory rises, and prices drop. Then, the media reports that it's getting worse! The cycle just repeats itself!
You can see the difference of opinion in the discussion that followed me on CNBC. They said I worked for a real estate company, that's why I was optimistic. Well, I'm not just a cheerleader, but someone who is telling the facts on the other side of the story. Real estate markets are local. It's hard to deal with "averages." And markets are cyclical, they're always changing.
The change we see right now does point to a flattening out. There is light at the end of the tunnel. Existing Home Sales have started to rise, foreclosures are coming down in many markets, and we hope these become trends. For many cities, towns and neighborhoods there's never even been a downturn.
The important point to keep in mind, and to tell your clients is that most of us have never experienced a "Buyer's Market" like we're seeing right now: tremendous inventory, historically low mortgage rates and reduced prices. Many investors are now recognizing this situation and taking advantage of it, as well.
I hope that you had a chance to see my appearance on CNBC today. I will keep spreading the "good word" and hope all of you will too. Please add your comments to this blog and let everyone know your ideas about dealing with this market and with the media coverage. Tell us about the positive signs you see in your area.
Empty News Coverage: Isn't the Glass Half Full?
First, let me say that I'm really glad that we have this new forum to communicate with each other. And I'm grateful to Dave for allowing me to post to Dave's BlogStreet. I'm looking forward to hearing from everyone about today's topic.
This morning it was my pleasure to be a guest on CNBC's The Call . I've always enjoyed having an opportunity to speak about real estate on CNBC and other media, as well.
Everyone I've met at CNBC has always been very polite and friendly to me. I understand that as professional journalists they have a job to do, but I think we've all been a little frustrated by media coverage of what was first referred to as a "bubble," then a "mess" or "meltdown," and finally a "crisis."
Reports like this may actually serve to prolong the situation, because buyers get nervous and stay out of the market. They worry that prices may continue to drop or interest rates will get better.
How does this happen? The media says the market is "bleak and grim," the buyers sit it out, inventory rises, and prices drop. Then, the media reports that it's getting worse! The cycle just repeats itself!
You can see the difference of opinion in the discussion that followed me on CNBC. They said I worked for a real estate company, that's why I was optimistic. Well, I'm not just a cheerleader, but someone who is telling the facts on the other side of the story. Real estate markets are local. It's hard to deal with "averages." And markets are cyclical, they're always changing.
The change we see right now does point to a flattening out. There is light at the end of the tunnel. Existing Home Sales have started to rise, foreclosures are coming down in many markets, and we hope these become trends. For many cities, towns and neighborhoods there's never even been a downturn.
The important point to keep in mind, and to tell your clients is that most of us have never experienced a "Buyer's Market" like we're seeing right now: tremendous inventory, historically low mortgage rates and reduced prices. Many investors are now recognizing this situation and taking advantage of it, as well.
I hope that you had a chance to see my appearance on CNBC today. I will keep spreading the "good word" and hope all of you will too. Please add your comments to this blog and let everyone know your ideas about dealing with this market and with the media coverage. Tell us about the positive signs you see in your area.
Friday, April 4, 2008
RE/MAX National Advertising :TV, Radio Ads Hit Airwaves This Week
RE/MAX Elite and the Clermont financial group. If you absolutely, positively want to postion yourself to be successful in today's market!
Tune In: TV, Radio Ads Hit Airwaves This Week Tune in this week to catch RE/MAX television commercials during hit shows and news broadcasts, as well as radio ads during the Final Four games leading to the NCAA Men's Basketball Championship.
Planned TV and radio airings (subject to change) for the remainder of the week ending April 6 include:
TELEVISION SCHEDULE
April 3
ABC
ABC World News Tonight, Miss Guided
CBS
Early Show
NBC
The Office, My Name is Earl
April 4
ABC
Good Morning America, 20/20
CBS
Numbers
NBC
NBC Nightly News
April 5
A&E
Sell this House, Primetime/Late Fringe/Overnight Rotations
ABC
ABC Saturday Movie
AMC
Late Night Movies
CNN
Morning/Daytime/Early Fringe Rotations
DIY
Daytime/Early Fringe Rotation
FOOD
All Day Rotation
FXNC
Cost of Freedom, Fox Report Weekend, Geraldo at Large
HGTV
All Day Rotation
MSNB
All Day Rotation
NGC
Daytime/Early Fringe Rotations
TBS
All Day Rotation
THC
Daytime Rotation
TNT
Access/Primetime/Late Fringe Rotation
USA
All Day Rotation
April 6
A&E
Daytime/Early Fringe Rotations
ABC
America's Funniest Home Videos
AMC
Sunday Night Movie
CBS
Cold Case
GAL
Novella
THC
Daytime/Early Fringe
TLC
Primetime/Overnight Rotations
RADIO SCHEDULE
April 5
Westwood One
NCAA Final Four Game 1, Final Four Game 2
NETWORK ABBREVIATIONS
A&E
Arts and Entertainment Television
ABC
American Broadcast Companies
AMC
American Movie Classics
CMT
Country Music Television
CNBC
News and Financial News Channel
CNN
Cable News Network
DHL
Discovery Home and Leisure Network
DISC
Discovery Channel
DIY
Do It Yourself Network
ESPN
Entertainment Sports Programming Network
ESPN2
Entertainment Sports Programming Network Two
FLN
Fine Living Network
FOOD
The Food Network
FOXN
Fox News Channel
GAL
Galavision Channel (Spanish)
HGTV
The Home and Garden Television
LIFE
Lifetime
MSNBC
Cable News and Commentary
NGC
National Geographic Channel
SPEED
Speedvision
TBS
Turner Broadcast System
TELE
Telemundo Channel (Spanish)
TELF
Telefutura Channel (Spanish)
THC
The History Channel
TLC
The Learning Channel
TNT
Turner Network Television
TVL
The Travel Channel
TWC
The Weather Channel
UNI
Univision (Spanish)
Tune In: TV, Radio Ads Hit Airwaves This Week Tune in this week to catch RE/MAX television commercials during hit shows and news broadcasts, as well as radio ads during the Final Four games leading to the NCAA Men's Basketball Championship.
Planned TV and radio airings (subject to change) for the remainder of the week ending April 6 include:
TELEVISION SCHEDULE
April 3
ABC
ABC World News Tonight, Miss Guided
CBS
Early Show
NBC
The Office, My Name is Earl
April 4
ABC
Good Morning America, 20/20
CBS
Numbers
NBC
NBC Nightly News
April 5
A&E
Sell this House, Primetime/Late Fringe/Overnight Rotations
ABC
ABC Saturday Movie
AMC
Late Night Movies
CNN
Morning/Daytime/Early Fringe Rotations
DIY
Daytime/Early Fringe Rotation
FOOD
All Day Rotation
FXNC
Cost of Freedom, Fox Report Weekend, Geraldo at Large
HGTV
All Day Rotation
MSNB
All Day Rotation
NGC
Daytime/Early Fringe Rotations
TBS
All Day Rotation
THC
Daytime Rotation
TNT
Access/Primetime/Late Fringe Rotation
USA
All Day Rotation
April 6
A&E
Daytime/Early Fringe Rotations
ABC
America's Funniest Home Videos
AMC
Sunday Night Movie
CBS
Cold Case
GAL
Novella
THC
Daytime/Early Fringe
TLC
Primetime/Overnight Rotations
RADIO SCHEDULE
April 5
Westwood One
NCAA Final Four Game 1, Final Four Game 2
NETWORK ABBREVIATIONS
A&E
Arts and Entertainment Television
ABC
American Broadcast Companies
AMC
American Movie Classics
CMT
Country Music Television
CNBC
News and Financial News Channel
CNN
Cable News Network
DHL
Discovery Home and Leisure Network
DISC
Discovery Channel
DIY
Do It Yourself Network
ESPN
Entertainment Sports Programming Network
ESPN2
Entertainment Sports Programming Network Two
FLN
Fine Living Network
FOOD
The Food Network
FOXN
Fox News Channel
GAL
Galavision Channel (Spanish)
HGTV
The Home and Garden Television
LIFE
Lifetime
MSNBC
Cable News and Commentary
NGC
National Geographic Channel
SPEED
Speedvision
TBS
Turner Broadcast System
TELE
Telemundo Channel (Spanish)
TELF
Telefutura Channel (Spanish)
THC
The History Channel
TLC
The Learning Channel
TNT
Turner Network Television
TVL
The Travel Channel
TWC
The Weather Channel
UNI
Univision (Spanish)
Wednesday, April 2, 2008
Cincinnati Mortgage Market Update
RE/MAX Elite and the Clermont financial group. If you absolutely, positively want to position yourself to be successful in today's market!
Mortgage Market Update:
The Federal Reserve continued to drop interest rates in March when they lowered the Fed Funds rate by 75 basis points to 2.25 percent. This will bring the prime rate down to 5.25 percent, affecting short term credit costs.
Fixed-rate mortgages remain stable and hover in the high 5 to low 6 percent range.
The housing market got a boost in February as the the National Association of Realtors (NAR) reported increased market activity in the Existing Housing Market, up 2.9 percent for the month. As it stands, the NAR is anticipating an annual sales volume of 5.03 million homes for 2008.
Finance Q and A:
Q: How will the recent Economic Stimulus Package affect our current mortgage market?
A: The US Department of Housing and Urban Development (HUD) recently announced an increase in FHA loan limits, which were mandated by the Economic Stimulus Act. The new limits are based on median home prices throughout the United States. These new changes create a lot of opportunity for home owners and home buyers, and promote access to lower cost loans. To find out what the limits are in your county, contact your mortgage professional today.
Tip of the Month:
If you are in the market for a home and need a competitive mortgage rate, consider the benefits of locking in your rate early. Many experts are expressing inflationary concerns, which could adversely affect future rates. Contact your mortgage professional to discuss your best course of action. A little home work today can save you headache and heartache down the road.
Mortgage Market Update:
The Federal Reserve continued to drop interest rates in March when they lowered the Fed Funds rate by 75 basis points to 2.25 percent. This will bring the prime rate down to 5.25 percent, affecting short term credit costs.
Fixed-rate mortgages remain stable and hover in the high 5 to low 6 percent range.
The housing market got a boost in February as the the National Association of Realtors (NAR) reported increased market activity in the Existing Housing Market, up 2.9 percent for the month. As it stands, the NAR is anticipating an annual sales volume of 5.03 million homes for 2008.
Finance Q and A:
Q: How will the recent Economic Stimulus Package affect our current mortgage market?
A: The US Department of Housing and Urban Development (HUD) recently announced an increase in FHA loan limits, which were mandated by the Economic Stimulus Act. The new limits are based on median home prices throughout the United States. These new changes create a lot of opportunity for home owners and home buyers, and promote access to lower cost loans. To find out what the limits are in your county, contact your mortgage professional today.
Tip of the Month:
If you are in the market for a home and need a competitive mortgage rate, consider the benefits of locking in your rate early. Many experts are expressing inflationary concerns, which could adversely affect future rates. Contact your mortgage professional to discuss your best course of action. A little home work today can save you headache and heartache down the road.
Tuesday, April 1, 2008
RE/MAX University
RE/MAX Elite and the Clermont financial group. If you absolutely, positively want to position yourself to be successful in today's market!
Why is RE/MAX above the crowd? One reason is that we have the best training for experienced agents!
This Week on ATOD: Ad Kits, LeadStreet, Lead Follow-Up In the Agent Training On Demand site this week, Mike Reagan details the contents of the 2008 Ad Kit, Brian Buffini explains the Ultimate Talent Scout and John Chinello shows you how to enhance LeadStreet listings. Also, Richard Robbins outlines a solid lead follow-up system.
Watch the latest ATOD videos now.
In Focus channelWelcome to ATOD tab - In "Utilizing Your Ad Kit," Mike Reagan, RE/MAX International Senior Vice President of Brand Marketing, details the contents of the 2008 advertising kit. He shows you how to customize TV, radio and print ads for your market.
Teams channel Team Management tab - In "How to Run Your Team and Not Lose It," Buffini and his brother, Kevin, explain that by using the Ultimate Talent Scout assessment, you can determine how to best use your team members. The assessment rates your team members' strengths and weaknesses, allowing you to place them in the best position for success.
Technology channel LeadStreet tab - In "LeadStreet: Enhancing and Updating Your MLS Listing," Chinello, RE/MAX International eBusiness Training Manager, shows you how to add virtual tours and additional photos to your listings through LeadStreet on remax.net. You can also add "Showing Information" that only RE/MAX users can see.
Coaching channel Rouse/Robbins tab - In "Timely and Effective Follow-Up," Robbins explains that you should follow up on leads every day with one goal in mind: set a face-to-face meeting. Call more than once a day, but only leave a message with the first phone call. Call leads several times a day for four or five days before you give up.
Why is RE/MAX above the crowd? One reason is that we have the best training for experienced agents!
This Week on ATOD: Ad Kits, LeadStreet, Lead Follow-Up In the Agent Training On Demand site this week, Mike Reagan details the contents of the 2008 Ad Kit, Brian Buffini explains the Ultimate Talent Scout and John Chinello shows you how to enhance LeadStreet listings. Also, Richard Robbins outlines a solid lead follow-up system.
Watch the latest ATOD videos now.
In Focus channelWelcome to ATOD tab - In "Utilizing Your Ad Kit," Mike Reagan, RE/MAX International Senior Vice President of Brand Marketing, details the contents of the 2008 advertising kit. He shows you how to customize TV, radio and print ads for your market.
Teams channel Team Management tab - In "How to Run Your Team and Not Lose It," Buffini and his brother, Kevin, explain that by using the Ultimate Talent Scout assessment, you can determine how to best use your team members. The assessment rates your team members' strengths and weaknesses, allowing you to place them in the best position for success.
Technology channel LeadStreet tab - In "LeadStreet: Enhancing and Updating Your MLS Listing," Chinello, RE/MAX International eBusiness Training Manager, shows you how to add virtual tours and additional photos to your listings through LeadStreet on remax.net. You can also add "Showing Information" that only RE/MAX users can see.
Coaching channel Rouse/Robbins tab - In "Timely and Effective Follow-Up," Robbins explains that you should follow up on leads every day with one goal in mind: set a face-to-face meeting. Call more than once a day, but only leave a message with the first phone call. Call leads several times a day for four or five days before you give up.
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